11 January, 2022

Lucrative in different ways

US-facing affiliate MediaTroopers speaks to Trafficology about sports betting vs casino, M&A on the affiliate scene and goals for 2022

Can you tell us a bit about your company and what you would say your USP is in this ever-growing market?
MediaTroopers is a digital media marketing agency that specialises in the regulated US sports and casino markets. One of the most significant factors in our success is the amount of time we have spent in the industry. After entering the sector in the early 2000s, we have been involved in many regulated markets in Europe and beyond, and were involved in the UK market that grew into one of the largest markets in the world. Being able to take this knowledge and experience and translate this into the US market has been vital. 

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