18 May, 2021

99 problems but B&M ain't one

Igaming CRM consultant Shahar Attias speaks about geo-marketing and how proximity dictates gravitational pull.

There's an old saying in real-estate that the three most important words are: "Stay dressed, please". But the naked truth is that reality is even simpler: it's all about location. Now why would an igaming CRM consultant even be remotely interested in anything outside the internet? To me, location, location, location simply means that I hold a workshop in a different country, three times a month. Well, you may have heard about this COVID thing? It's even been on the news, a couple of times.

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